This Privacy Policy outlines our practices regarding the gathering, utilization, and sharing of your information when you engage with our Service. It also provides insights into your privacy entitlements and the legal safeguards in place.

By accessing and using our Service, you consent to the processing of your personal data as detailed in this Privacy Policy.

Interpretations and Definitions

Interpretations

Capitalized terms in this Privacy Policy are defined in the “Definitions” section below. These terms retain their defined meanings whether they are used in singular or plural form.

Definitions

Within the context of this Privacy Policy:

• Account: Represents a distinct account established for you to access our Service or specific components of our Service.
• Affiliate: Refers to any entity that either controls, is under the control of, or is jointly controlled with a party. Here, “control” denotes the ownership of 50% or more of voting shares, equity interests, or other securities that dictate the election of directors or other managerial decisions.
• Company: Throughout this document, our organization may be referred to as “the Company”, “We”, “Us”, or “Our”, and specifically denotes Bullish Brokers.
• Cookies: These are diminutive files positioned on your computer, mobile device, or any other hardware by a website, which capture details of your browsing activities on that specific website.
• Country: Specifically pertains to New York, United States.
• Device: Any equipment, such as a computer, mobile phone, or tablet, that can access the Service.
• Personal Data: Any data or information that can be linked to an identifiable or identified individual.
• Service: Directly refers to the Website.
• Service Provider: Any individual or entity, whether natural or legal, that processes data on the Company’s behalf. This includes third-party entities or individuals hired by the Company to support the Service, deliver the Service on the Company’s behalf, offer services related to the Service, or aid the Company in understanding the utilization of the Service.
• Third-party Social Media Service: Any website or social networking platform that allows a user to sign in or establish an account to access the Service.
• Usage Data: Data that is automatically collected, either produced by the use of the Service or from the Service’s infrastructure (for instance, the duration of a webpage visit).
• Website: Specifically refers to Bullish Brokers, which can be accessed via bullishbrokers.com.
• You: Refers to the individual user of the Service, or the organization or other legal entity that such an individual represents while using the Service.

Collection and Utilization of Personal Data

Personal Data

In the course of utilizing our Service, we might prompt you to furnish us with specific data that can be used to contact or recognize you. This data encompasses, but is not confined to:

• Email address
• First and last name
• Telephone number
• Residential address, including state, province, ZIP/postal code, and city
• Usage Data

Usage Data

Our Service automatically accumulates Usage Data.

This data might encompass details such as your device’s Internet Protocol (IP) address, browser type and version, the specific pages of our Service that you access, the timestamp of your visit, the duration spent on those pages, unique device identifiers, and other diagnostic data.

Should you access our Service via a mobile device, we might automatically gather certain details, including the type of mobile device you employ, its unique identifier, its IP address, the mobile operating system, the type of mobile browser, unique device identifiers, and other diagnostic data.

Additionally, we might gather information that your browser transmits when you navigate our Service or access it via a mobile device.

Data from Third-Party Social Media Platforms

Our Company facilitates account creation and sign-in for our Service via the subsequent third-party social media platforms:

• Google
• Facebook
• Instagram
• Twitter
• LinkedIn

Opting to register or granting us access via any of these platforms may lead to the collection of personal data already linked to your account on that platform, such as your name, email address, activities, or contact list.

You might also be presented with the choice to share supplementary data with our Company via your social media account. Should you decide to share such data, either during registration or subsequently, you are authorizing the Company to process, disseminate, and retain it in alignment with this Privacy Policy.

Use of Tracking Technologies and Cookies

We employ cookies and analogous tracking technologies to monitor interactions on our Service and retain specific data. The tracking mechanisms we utilize encompass beacons, tags, and scripts, which aid in data collection and tracking, as well as enhancing and analyzing our Service. The technologies we deploy include:

• Browser Cookies: A cookie is a diminutive file stored on your device. You have the option to configure your browser to decline all cookies or to notify you when a cookie is dispatched. However, declining cookies may hinder certain functionalities of our Service. Unless you’ve modified your browser settings to decline cookies, our Service might deploy them.
• Web Beacons: Some sections of our Service and certain emails might incorporate tiny electronic files known as web beacons (alternatively termed clear gifs, pixel tags, or single-pixel gifs). These allow the Company to, for instance, tally the number of users who have accessed specific pages or opened an email, and gather other related website metrics, such as gauging the popularity of a particular segment and ensuring the integrity of our system and servers.
• Google’s Use of the DART Cookie: Google, as a third-party vendor on our platform, employs cookies, notably the DART cookie, to display ads tailored to our visitors based on their browsing history on different websites and online platforms. However, users can opt out of the DART cookie by accessing Google’s ad and content network Privacy Policy at this link.

Cookies can be categorized as “Persistent” or “Session” cookies. While persistent cookies remain on your computer or mobile device even after you disconnect, session cookies are eradicated the moment you close your browser.

We utilize both session and persistent cookies for the following objectives:

• Necessary/Essential Cookies: These cookies are crucial to avail the services offered through our Website and to enable specific features. They play a role in user authentication and thwarting deceptive use of user accounts. Without these cookies, requested services can’t be rendered, and they are exclusively used to deliver such services.
• Cookies Policy/Notice Acceptance Cookies: These cookies discern whether users have consented to the use of cookies on our Website.
• Functionality Cookies: These cookies facilitate the recall of choices you make on our Website, such as your login credentials or language preference. Their objective is to offer a tailored experience and negate the need for re-inputting preferences with every visit.

Use of Personal Data

The Company may utilize your Personal Data for the subsequent objectives:

• Service Provision and Maintenance: This includes monitoring the utilization of our Service.
• Account Management: We manage your registration as a Service user. The data you provide grants you access to various features available to registered users.
• Contractual Obligations: This pertains to the formulation, adherence, and execution of a purchase agreement for the products or services you’ve acquired, or any other agreement established with us via the Service.
• Communication: We may reach out to you through email, phone calls, SMS, or other analogous electronic channels, such as mobile application notifications, to relay updates or information pertinent to the services, products, or functionalities, inclusive of security updates when deemed essential or logical.
• Promotional Information: We may inform you about new offers, services, and events analogous to those you’ve previously shown interest in, unless you’ve chosen to opt out of such communications.
• Request Management: We are committed to addressing and managing any requests or inquiries you direct to us.
• Business Transactions: Your data might be employed to assess or execute mergers, divestitures, organizational restructuring or reorganization, dissolution, or other sales or transfers of some or all of our assets, either as an ongoing business or within bankruptcy, liquidation, or similar proceedings, wherein the Personal Data we maintain about our Service users is among the transferred assets.
• Analytical and Improvement Purposes: We might employ your data for varied purposes such as data analytics, pinpointing usage patterns, gauging the efficacy of our promotional endeavors, and refining our Service, products, services, marketing strategies, and overall user experience.

Your personal data may be shared under the following circumstances:

• Service Providers: We might share your data with Service Providers to scrutinize our Service’s usage or to establish communication with you.
• Business Transfers: In the event of negotiations or actual mergers, asset sales, financing, or the acquisition of a portion or all of our business by another firm, we might share or transfer your data.
• Affiliates: Your data might be shared with our affiliates, ensuring they adhere to this Privacy Policy. Affiliates encompass our parent company, subsidiaries, joint venture allies, or other entities under our control or shared control.
• Business Partners: We might share your data with our business associates to present specific products, services, or promotions to you.
• Public Interaction: If you share data or engage in public sections with other users, such data might be accessible to all users and could be disseminated publicly. Engaging with other users or registering via a Third-Party Social Media Service might make your name, profile image, and activity description visible to your contacts on the said service. In a similar vein, other users might view your activity descriptions, interact with you, and see your profile.
• Consensual Disclosure: With your explicit consent, we might disclose your data for other specific purposes.

Our Advertisers

Several advertisers on our platform may utilize cookies and web beacons. We’ve provided a list of our advertising partners below, each with a direct link to their respective Privacy Policies for transparency and ease of access:

• Google

Advertiser Privacy Protocols

For a comprehensive understanding of the data practices of our advertising partners, we recommend reviewing the Privacy Policies linked above. These third-party ad servers or networks deploy technologies such as cookies, JavaScript, and Web Beacons within their ads and links on our platform. These tools capture user data, like IP addresses, to enhance the efficacy of their campaigns and to customize ad content based on user preferences.

It’s essential to note that we at Bullish Brokers do not have control over or access to these third-party cookies.

Third-Party Privacy Standards

The Privacy Policy of Bullish Brokers does not encompass other advertisers or websites. We encourage users to familiarize themselves with the Privacy Policies of these third-party entities for comprehensive details, including opt-out instructions.

Users can manage or disable cookies via their browser settings. Detailed guidance on cookie management for various browsers is available on their respective official websites.

Retention of Personal Data

The Company will store your Personal Data only as long as necessary for the objectives outlined in this Privacy Policy. We will maintain and utilize your Personal Data to the degree required to meet our legal commitments, address disputes, and enforce our agreements and policies.

For internal analytical purposes, we will also retain Usage Data. Typically, Usage Data is stored for a shorter duration, unless it’s employed to bolster security, enhance our Service’s functionality, or we’re mandated by law to keep it for extended periods.

Transfer of Personal Data

Your data, inclusive of Personal Data, undergoes processing at the Company’s operational sites and any other locations where the processing stakeholders are situated. This denotes that your data might be transferred to and stored on systems outside your local jurisdiction, where data protection regulations might differ.

Your assent to this Privacy Policy, coupled with your data submission, signifies your acceptance of this transfer. We are committed to taking all reasonable measures to ensure your data’s secure treatment in alignment with this Privacy Policy. We will not transfer your Personal Data to entities or countries unless stringent data security measures are in place.

Deletion of Personal Data

You reserve the right to delete or seek our assistance in erasing the Personal Data we’ve amassed about you. Our Service might offer features allowing you to erase specific data about yourself.

You can modify, rectify, or erase your data at any point by logging into your Account (if you possess one) and navigating to the account settings. Alternatively, you can reach out to us to gain access to, rectify, or erase the personal data you’ve shared. However, it’s crucial to understand that due to legal obligations or valid reasons, we might need to retain certain data.

Disclosure for Personal Data

Business Transactions: In scenarios where the Company undergoes a merger, acquisition, or asset sale, your Personal Data might be transferred. We will notify you before such a transfer, especially if your data becomes subject to a different Privacy Policy.

Legal and Law Enforcement Requirements: There might be instances where we’re compelled to disclose your Personal Data, either due to legal mandates or in response to legitimate requests from public entities, such as courts or governmental agencies.

Additional Disclosure Criteria: The Company might disclose your Personal Data if we genuinely believe that such action is:

• Imperative to adhere to legal mandates.
• Vital to safeguard and uphold the Company’s rights or property.
• Necessary to prevent or probe potential malpractices linked with the Service.
• Crucial to safeguard the safety of our Service’s users or the general public.
• Essential to guard against legal repercussions.

Security of Personal Data

The safeguarding of your Personal Data is paramount to us. However, it’s essential to understand that no online transmission or electronic storage method can guarantee complete security. While we employ industry-standard measures to shield your Personal Data, its absolute security cannot be assured.

CCPA Privacy Provisions

Under the California Consumer Privacy Act (CCPA), California residents are entitled to:

• Request disclosures regarding the personal data a business has amassed.
• Seek the deletion of their personal data.
• Opt-out of the sale of their personal data.

Upon receiving a request, we commit to addressing it within one month. Should you wish to exercise any of these rights, kindly reach out to us.

GDPR Data Rights

We prioritize ensuring that our users are well-informed about their data protection rights. Every user has the right to:

• Access their personal data.
• Rectify any inaccuracies in their data.
• Erase their personal data under specific conditions.
• Limit the processing of their data under certain circumstances.
• Object to the processing of their data under specific conditions.
• Transfer their data to another entity or directly to themselves under particular conditions.

Upon receiving a request related to the above rights, we commit to responding within one month. For any inquiries or to exercise these rights, please contact us.

Children’s Privacy

Our platform is not designed for individuals below the age of 13. We do not intentionally gather identifiable data from this age group. If you, as a parent or guardian, become aware that a minor has shared Personal Data with us, please inform us. Upon discovering any data collection from individuals under 13 without appropriate parental consent, we will promptly delete such information.

In jurisdictions where parental consent is mandated for data processing of minors, we will seek such consent before gathering or processing their information.

External Website Links

Our platform may feature links to external websites not under our management. By clicking on third-party links, you will be redirected to their respective websites. We urge you to peruse the Privacy Policies of these external sites.

We disclaim responsibility for the content, privacy protocols, or practices of third-party platforms.

Amendments to the Privacy Policy

Occasionally, we may revise our Privacy Policy. Any modifications will be reflected on this page, and we will notify you either via email or through a conspicuous notice on our platform before the changes take effect. The “Last Updated” timestamp at the beginning of this Privacy Policy will also be adjusted.

For staying updated on our privacy practices, we recommend revisiting this Privacy Policy periodically. Amendments become binding once displayed on this page.

Reach Out to Us

Should you have queries or concerns regarding this Privacy Policy, please connect with us by visiting our contact us page, or via email: contact@bullishbrokers.com.